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How to Increase Sales Leads Without Cold Calling
The Benefits to Getting Your Business on Social Media
It’s a fact: a lot has changed in the online world over the last fifteen years. What started as a simple way to stay connected with friends and loved ones via the web has exploded into a daily necessity for individuals to get information on current events, community...
Is it Time to Launch an E-Commerce Site for Your Business?
For new and small businesses, a local customer base can be the core fuel of success – but what happens when a shop has saturated the local market? Some would say it’s time to add a new service, or launch a new marketing campaign. While these strategies can help revive...
The Do’s and Don’ts of Business Social Posting
One of the greatest channels to reach your customer base is social media. According to Statista, in 2021 84% of the American population used at least one form of social media, with that number being a whopping 4.2 billion users globally. Similarly, Meta reports that...
How to get more B2B Sales Leads
Attracting quality B2B sales leads is key to increasing your company’s market share.
Should you start a customer loyalty program?
With U.S. inflation at an all-time high, it comes as no surprise that consumers have started to pull back their spending and become more selective on how they spend their cash. That means, as a small business owner, the need to acquire new customers – and retain...
Safe or Scam: how to tell if you’ve received a phishing email
We’ve all been there: you open up your email browser or app to find a series of emails asking you to join an organization, buy a product, or donate money completely unsolicited and out of the blue. Management of these emails is a no-brainer: just click delete. What’s...
Next Steps When You have a Great Idea for a Business
After Brainstorming and branding you have to determine your next steps for starting a business. So you want to start your own company. But where to begin? First you must pick an industry in which you can thrive, zero in on a specific product or service, and begin...
5 Reasons Why You Should Enhance Your Website Security
For many of us, a cyber attack is just something that happens to big corporations, but the inconvenient truth is that anyone with a website is at risk of being attacked. Read on to learn why you should update your website security.